The Fashion Equipped Fashion Blog
Looking for industry news, fresh perspectives or behind-the-scenes takes on the fashion business? This is the place to read - or hear - all about it.
EFFIE KATS: Becoming an Influencer for Your Own Brand and The Custom-Made Business Model
Effie Kats first founded Zachary The Label in 2013, which she operated for 5 years. After exiting Zachary, Effie launched her namesake label in 2018, which focuses on made-to-measure garments with a view to create perfectly tailored, sustainable pieces that last in your wardrobe for years to come. Effie also owns online and wholesale label, Bayse Brand.